In recognition of American Heart Month, we’ve partnered up with Laura Zander and Sixth & Spring Books to bring you a very special giveaway.  Stitch Red is a book series created to raise awareness around heart disease and preventive heart health in general. A portion of each sale goes towards HeartTruth®, a public awareness program sponsored by…

Next week we’ll be leaving behind the NYC snow and cold to head to Santa Clara for the annual Stitches West show hosted by XRX, Inc – the company that produces Knitter’s Magazine.  Lion Brand is a proud sponsor of Stitches West, and we’ll be selling our newest yarns like Fettuccini, Keppi, Heartland and LB…

In January, Lion Brand exhibited at Vogue Knitting Live NYC and it was such a fun-filled, “yarny” experience. We had knitwear designers Lily Chin, Franklin Habit, and Nicky Epstein stop by the booth for book signings, we sold some of our newest yarns like Keppi, Unique, Heartland and LB Collection Silk, and chatted with some…

If you’re in New York City this week, be sure to stop by Macy’s in Herald Square for their special window in honor of New York Fashion Week. The window features selected pieces from “Organic Matter: Woven Artwork by Pratt Fashion” – a collaboration between designer Ralph Pucci and a selection of students from Pratt…

Today, I thought it would be fun to share with you a few of my favorite crafting blogs to showcase some of the amazing talents of other creative folks. The blogs below are great resources, and feature fabulous projects which tend to range from beginner to slightly more advanced levels. Go ahead and check them out,…

Featured in the New York Times and around the world, David Babcock became the Guinness world record holder for knitting the longest scarf (12 feet!) while running a marathon in Kansas City last October. Along with a whole lot of skill and endurance, David credits his choice in using Lion Brand’s Hometown USA as a…

Blogger and author Kathryn Vercillo shares tips for using knitting or crochet to relieve the restlessness of cabin fever this winter. Read her previous blog posts on the Lion Brand Notebook here We’ve survived the Polar Vortex but winter is really just beginning. There are a lot of days ahead when we might be stuck in the house because…

Blogger and author Kathryn Vercillo shares inspiration for enjoying all of your craft projects from start to finish. Read her previous blog posts on the Lion Brand Notebook here. I believe strongly in the power of crochet to improve quality of life whether you’re suffering from a serious condition like depression or just seeking to…

In the first weekend of October, myself, and a few Lion Brand team members attended the Fall 2013 Knit & Crochet Show in Concord, North Carolina. We had a great time chatting with designers in the industry, discussing yarns and patterns, and making new connections. One of my favorite parts about the show is seeing…

Everyone who crafts knows that it is about more than just hats and scarves. In fact, readers often leave comments here on the Lion Brand Notebook about how knitting and crochet make their lives better. See members of the Lion Brand family along with our customers and spokeswoman Vanna White tell why they knit and crochet.…