In New York City, August has inexplicably brought slightly cooler weather to our fair metropolis! Thank you, August, for breaking the unbelievable hot streak that made July a truly stifling month over here. Going outside was more of a chore than a respite from the daily grind. Now that the weather has cooled down just…

Do you remember being a kid and wanting to proclaim that you were “best friends” with someone? In grade school I had friendships with 2 girls, and I searched high and low for a Best Friends Forever heart necklace that was divided 3 ways.  When the holidays come around, I feel that familiar feeling of…

Prepare to be spellbound by this truly TASSELTASTIC wrap by the magical Alexandra Tavel of Two of Wands. From brilliant, eye catching designs to deep, detailed photography that you can almost feel, Two of Wands has become a true beacon of knitting sorcery in Gotham. These days, any New Yorker will tell you that It. Is.…

You’ve met Mrs. Blumenthal, now meet another member of the Lion Brand family! In this episode of Tea with Shira, our brand ambassador Shira Blumenthal sits down with her brother, Adam Blumenthal! Adam is Lion Brand’s Director of Corporate Strategy. Together, they chat about Adam’s latest “22-ish minute” project — made with an addi® loom — and…

Lion Brand® Yarn, a family-owned and operated yarn company, announces the official launch of a new web series with its newly appointed Brand Ambassador, Shira Blumenthal, a fifth generation member of the family. The new web series, Tea with Shira, was created to share the story of this 137-year-old brand directly with crafters in person…

Here in New York City, the Lion Brand Yarn Studio hosts a monthly get together for men who knit and crochet – all skill levels welcome! Hosted by Darrin Morris, it’s a great group for beginners who want support and inspiration from their fellow men. If you live in the New York City area, rsvp…

It’s official: I’m making my first sweater. I’ve worked at the Lion Brand Yarn Studio in New York City for two years and now that I am the Brand Ambassador for the company I thought I would take on a knitting fear: making my own sweater.  I’ve been a knitter for a good portion of…

Join Shira at the Lion Brand Yarn Studio in Manhattan as she walks you through a selection of yarns great for arm knitting a summer scarf. The yarns that Shira mentions are: Vanna’s Choice®, Tweed Stripes®, Nature’s Choice Organic® Cotton, Cotton-Ease®, LB Collection® Superwash Merino, Kitchen Cotton, and Romance®. For a selection of arm knit…

Last week, Lion Brand Yarn Studio was featured on WFUV 90.7FM’s morning program, Cityscape. The segment explored the Studio as one of the many ways you can combat the cold and  “cabin fever” during the winter months.  Listen to our CEO, David Blumenthal and, our Studio Director, Gretchen Fancher discuss how Lion Brand has provided a fun, educational…

Over the last 5 years, the Lion Brand Yarn Studio has had some phenomenal displays. Every season, we feature a different fantastical scene, almost all created with yarn (and sometimes knitting needles and crochet hooks!). Watch this short video to take a look. If you’re reading this blog post in your email or an RSS…