My daughter loves octopuses (or is it octopi?) and is almost never caught without holding one of her 7 stuffed octopuses or wearing one of her growing closet of socks and tees.  When I saw this pattern for an octopus costume there was no contest as to what she wanted to be.  She got so excited…

One of my favorite shows to attend has always been the Knit and Crochet Show.  And earlier this month during Crochet Guild of America’s Professional Development Day, I got to hear my fellow colleagues and peers in the yarncraft industry speak about what we’ve all learned this past year.  What always excited me about this show…

Lion Brand is an 135-year-old American brand that’s still owned and operated by the Blumenthal family! Six generations of the family have been involved in every aspect of the company from the corporate offices, to being the baby models on the yarn labels, to working at the Lion Brand Yarn Studio. Join the Blumenthals as they recount some…

I’ve been a knitter, a shop girl at my LYS, the editor in chief of Vogue Knitting and Knit. 1 Magazine, and now, as Creative Director of Lion Brand and my motto has always been “Fun to Knit and Fun to Wear.” I didn’t start out in the hand-knitting industry. I studied writing and film at Oberlin and after college I worked as an…

David Blumenthal (President/CEO) and Dean Blumenthal (EVP/COO) have won the prestigious Ernst & Young Entrepreneur Of The Year® 2013 Award in New Jersey in the ‘Family Business’ category.  What perfect timing! Just as we celebrate our 135th anniversary.  It means a lot to us to be recognized by such an influential global corporation, especially since we’ve come…

As a traveling salesperson for Lion Brand for over 30 years, I’ve crisscrossed the country meeting knitters and crocheters from all corners of the United States and hearing their stories. In addition to yarncrafters, throughout my travels I’ve sometimes been lucky enough to run into some celebrities. Being that I am a huge sports fan,…

Can you believe that Lion Brand has been a staple in the yarn industry since 1878? This year, we’re celebrating our 135th anniversary, and we want to invite you, our customers, to a behind-the-scenes look at our operation. Lion Brand yarns have been on the market for 135 years, and today, we’re proud to say…

Since Iron Man 3 is premiering on May 3rd I thought that I would make a project to prepare with our new yarn, Heartland! Heartland officially goes on sale today but we’ve had a few skeins in the office to play with for weeks. One day I walked by them and realized that it came…

This is a guest blog post by Carolyn, our customer support supervisor. Her first blog post about Ramon, the lion statue by our NJ office door, can be read here.  Back at the Carlstadt office, Ramon was thinking that he needed something new for spring… Something stylish and fresh…and bold like his roar. After all,…

A few years ago, I met the super-talented Robyn Chachula, a crochet designer whose background in engineering gives her projects a wonderfully architectural logic. Over the years, I’ve had the opportunity to get to know Robyn better, and she’s always making crochet easy to understand through great charts and schematics. As an admirer both of…