In this latest episode of Tea with Shira, I’m honored to chat with Emeric Harney! Emeric Harney is a 3rd generation member of the tea company, Harney & Sons.  Of course we had many stories to share, both being part of family businesses and all, but get this: he’s a knitter too! Emeric and I discuss…

Well, it’s only appropriate that I write a little tea round-up, seeing as I have become a “Tea Maven” here at Lion Brand. As I search the internet for patterns, the first thing that comes to mind is, “why do such warm things need to be cozied?” But, I’m getting off track. I’ve realized that…

You’ve met Mrs. Blumenthal, now meet another member of the Lion Brand family! In this episode of Tea with Shira, our brand ambassador Shira Blumenthal sits down with her brother, Adam Blumenthal! Adam is Lion Brand’s Director of Corporate Strategy. Together, they chat about Adam’s latest “22-ish minute” project — made with an addi® loom — and…

In this episode of “Tea with Shira”, our brand ambassador Shira Blumenthal sits down with two Lion Brand Studio regulars, Patricia and Verna! They’ve been visiting our studio since 2008, participating in classes & workshops, gushing over new yarn releases, and just hanging out with the staff. They share their latest projects, favorite yarns, and…

Lion Brand® Yarn, a family-owned and operated yarn company, announces the official launch of a new web series with its newly appointed Brand Ambassador, Shira Blumenthal, a fifth generation member of the family. The new web series, Tea with Shira, was created to share the story of this 137-year-old brand directly with crafters in person…

In this episode of Tea With Shira, I invited my mom to sit down and chat with me for Mother’s Day. We talked about her adventures as a beginner knitter, her first project, and her embracing her mistakes as design elements!  Keep watching until the end of the video for a big surprise — make…

Hey everyone!  Welcome to the premier episode of Tea With Shira.  In every episode I’ll invite a guest and you can have tea with us while we chat about anything and everything in the world of yarn.  I promise to bring you behind-the-scenes with me and, because I love tea, I may even share my…

We love hearing from our customers and our Brand Ambassador Shira is on standby to answer your questions! First up, she reports on which Lion Brand yarns are made right here in the USA. Check out the video below to learn more and bookmark our updated list of made in America yarns our right here.…