Celebrate Our 135th Anniversary with Us!

Can you believe that Lion Brand has been a staple in the yarn industry since 1878? This year, we’re celebrating our 135th anniversary, and we want to invite you, our customers, to a behind-the-scenes look at our operation. Lion Brand yarns have been on the market for 135 years, and today, we’re proud to say…

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Katie Couric Interviews Vanna White–and Learns to Crochet!

Vanna White joined Katie Couric on Katie’s show this week to talk about her love of crochet, working with Lion Brand, and our $1 million donation to St. Jude Children’s Hospital. She even shows Katie how to single crochet! If you missed the segment, watch it below: If you’re viewing this blog post in your…

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Introducing… Heartland!

I’m a sucker for new yarns. I’ve been crocheting since I was eight and knitting since high school, and I’ve realized that sometimes I get myself into a rut: making the same patterns over and over again, using the same yarn or colors, or not stopping to learn new techniques. Each time I see a…

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