Lion Brand Notebook ®

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March Madness? It’s Time For Yarn Madness!

What is March Madness and What Does it Have To Do with Yarn? If you are not a fan of sports then all the excitement around March Madness may be going in one ear and out the other. (It’s college basketball, right? We’ll take yarn balls over basketballs!) March is definitely an exciting time for…

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#YarnBuzz: News From The Yarniverse

A Mammoth Undertaking UK-based fiber artist Shauna Richardson will spend the next four months crocheting a lifesize polar bear to raise awareness for endangered wildlife. It’s part of her “crochetdermy” series, which she’s been working on for more than a decade. READ MORE The Fight For Crochet UFC Fighter Maurice Greene has something to prove:…

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In The Loop With Lion Media®

Lion Media® is Education, Community, Inspiration For All Knitters, Crocheters, & Crafters Did you know there’s several ways to keep up with Lion Brand online? From photo inspiration on Instagram to news on Facebook to videos on YouTube, Lion Media® has you covered! Below is a helpful list of links to where you can find…

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Vogue Knitting Live: Fashion Shows, Galas, & Fresh Designs

Lion Brand had a fabulous time at Vogue Knitting Live in NYC this year! We sponsored two fashion shows at the weekend-long event. The first show featured our LB Collection of premium yarns and highlighted the industry’s most beloved designers, and was hosted by Adina Klein, Lion Brand’s Creative Director. Check out the designer showcase…

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Choose Project Knitwell This Giving Tuesday

Have you heard about Giving Tuesday? Every year, on the Tuesday just after Thanksgiving, we kick of the holiday spirit of gratitude by celebrating #GivingTuesday. Giving Tuesday is an opportunity to offset ‘spending holidays’ like Black Friday and Cyber Monday by giving instead. If you’re thinking about holiday or end-of-the-year donations, then this is the…

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Thanking Our Veterans: 4 Patterns & 3 Charities

On November 11th, we have the opportunity to honor American veterans. Veterans Day was created at the end of World War I, when fighting ended as the Allies and Germany declared a truce on the eleventh day of the eleventh month at the eleventh hour. Originally, it was called Armistice Day, which means truce. Some…

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Yarncrafting & Cosplay: A Knitter Goes to Comic Con!

I’m a huge fan of costuming, as you can see in my various yarncrafting costume posts (including designing an octopus headpiece, turtle shell, arctic fox, and light-up wings). And so, I was very excited for the opportunity to attend New York Comic Con for the first time earlier this month. Comic Con is a pop…

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Attending the NY Sheep & Wool Festival

A couple of weekends ago, I attended the NY Sheep & Wool Festival in Rhinebeck NY. To be honest, I had never heard of this annual event and only did so because I recently joined Lion Brand Yarn as a business development executive and one of the owner’s mentioned it to me. I figured it…

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Vanna White Visits AC Moore

Earlier this month, our favorite celebrity crafter and beloved TV personality Vanna White paid a special visit. Vanna stopped by a local AC Moore craft store in South Jersey, where she greeted over 300 fans. She spent several hours meeting fellow crafters, who came out for the opportunity to chat with her and snap a…

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October: Join #HatNotHate for Anti-Bullying Month

The month of October is a big one when it comes to bullying awareness and prevention. Lion Brand has teamed up with STOMP Out Bullying™ this year to take this issue to the next level with our #HatNotHate campaign. We’ve asked crafters to knit or crochet a blue hat, and wear it on World Day…

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