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Awesome Customer Projects Across the Country

One of my favorite parts of attending yarn conventions and fiber festivals across the country is that I get to talk to Lion Brand customers face-to-face. Sometimes, customers will also come to show us their favorite projects in Lion Brand yarns. It’s always exciting to see what you, our customers, do with our yarn and…

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Preserve and Discover the History of Knitting & Crochet

Recently I was invited to the Knitting Heritage Museum Symposium in Madison, Wisconsin. The symposium, which takes place in November, focuses on preserving the history of knit and crochet. The whole symposium is about history, which I’m very fond of. I love my family history and I love Lion Brand history and that’s what intrigues…

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Laughing & Learning at the Knit & Crochet Show

Last month, a few members of the Lion Brand team and I had the pleasure of attending the Fall Knit and Crochet Show in Reno, Nevada. The show offers many classes as well as a marketplace, featuring unique and wonderful products from many different companies. We also gave out 500 goodie bags to people who signed…

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A Behind-the-Scenes Look at How Homespun Yarn is Made

Recently, Jack and I went to the Knit & Crochet Show, a wonderful yarn festival held by The Knitting Guild Association and Crochet Guild of America. I’m always happy when the Knit & Crochet Show is held in Manchester, New Hampshire, because it means that in addition to seeing all of my yarny friends (and experiencing the beauty of…

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My First Trip to Stitches West: Sharing the Lion Brand Experience on the West Coast

This is a guest blog post from Michelle, manager of the Lion Brand Yarn Studio, our flagship store in NYC. Michelle, Brandyce, and Zontee hosted the Lion Brand booth at Stitches West at the end of February.  This was my first-ever trip to a Stitches show, and it was a fabulous experience! Being the Studio…

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Watch Our Mini-Fashion Show on the Martha Stewart Show

Last week, David asked me what I was doing on Monday. I was sort of puzzled at the question, since as usual, I would be here in the office, working on things like the YarnCraft podcast, the Weekly Stitch newsletter, and other projects. It turns out that he wanted to know if I would be…

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Our Visit with Vanna White

Last week I headed out to Los Angeles with Zontee, my coworker in Marketing, and Pete, a videographer we have worked with on many of our recent videos. We were going to visit Vanna White at her home and talk to her about her life, her love of crochet and the yarns that bear her…

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Yarn Lovers at Citi Field

Regular readers of the blog know that I am a big sports fan, and I love when I get to combine my love of sports with my love of yarn. It’s the end of Stitch N Pitch season, and as usual, it’s been a season full of great baseball and lots of yarncrafting. Here in…

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Baseball + Yarn = The Perfect Double Play

Play Ball! August is wrapping up, which means we’re heading into the home stretch of this year’s Stitch N Pitch season. If you’re not already familiar with it, Stitch N Pitch is an event organized by the National NeedleArts Association that brings yarn crafters to major league ball games. As someone passionate about both yarn…

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4 Summer Vacation Projects to Knit or Crochet

August has always been one of my favorite months for one reason: summer vacations. The last month of summer vacation for many school children, August is a month to get out and enjoy free time with family and see new and exciting things together. If you’re like me, this also means planning what projects to…

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