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Show Off Your Home Town! A Photo Contest!

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Show Off Your Home Town! A Photo Contest!

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We had so much fun with the Lion Brand Shelfie contest that we decided to give you another chance to show off your photos! This contest has a few differences, though.

  1. You can enter via Instagram, Facebook, and Twitter!
  2. We’re taking it to the street! (or beach, or sidewalk, or park…)

What To Do

It’s simple. We would like you to snap a photo at a landmark or special place somewhere around your town. The photo may include people or pets if you’d like, but it also must include Lion Brand yarn or a WIP using Lion Brand yarn. (No special yarn purchase necessary!)

Get creative with your photos. (Of course, just remember to please be courteous and if you decorate pack it all back up when you’re done.)


  • Make sure you are following Lion Brand on Instagram, Facebook, and/or Twitter (whatever social media platform you will be participating on).
  • Upload your photo(s)* to Instagram, Facebook, and/or Twitter.
  • Tag @lionbrandyarn
  • Use the hashtag #MyLBYHometown
  • Contest ends July 31, 2019. Enter as many times as you would like by that date!

*You may enter more than once. Just please make them separate posts!


Prizes will be chosen on or about August 12, 2019

First Prize – This winner will be chosen based on creativity. Judging will be done by a group at Lion Brand. First prize is naming rights to a new color of Hometown with the name of your home town plus a $100 gift certificate to use at the Lion Brand website.

Runners Up – There will be 4 runners up chosen at random. These individuals will each receive a $50 gift certificate to the Lion Brand website

Example Photos

Employees of Lion Brand are not eligible for prizes, but we’re still having fun taking photos! See a few below as examples to get you going.

Official Contest Rules – Show Us Your Hometown


 1.        Eligibility

            Post a photo of a landmark that represents what you consider to be your home town and Hometown yarn (or the yarn of your choice). First prize is naming rights to a new color of Hometown with the name of your home town plus a $100 gift certificate to use at the Lion Brand website.  There are 4 runners up who will win $50 gift certificates each. A panel of judges from Lion Brand Yarn Company will choose the winners.  The decision of the judges is final. The contest is open to legal residents of the fifty (50) United States and the District of Columbia who are at least eighteen (18) years old at the time of entry, and internationally, where laws allow. Employees of Lion Brand Yarn Company and other companies associated with the promotion of the Contest, and their respective parents, subsidiaries, affiliates and advertising and promotion agencies as well as the immediate family (spouse, parents, siblings, and children) and household members of each such employee are not eligible. The Contest is subject to federal, state, and local laws and regulations.

 2.        Sponsor

            The Contest is sponsored by Lion Brand Yarn Company, located at 135 Kero Road, Carlstadt,, New Jersey 07072.

 3.        Agreement to Official Rules

            Participation in the Contest constitutes entrant’s full and unconditional agreement to and acceptance of these Official Rules and the decisions of the Sponsor, which are final and binding. Winning a prize is contingent upon being compliant with these Official Rules and fulfilling all other requirements set forth herein. No purchase is necessary. If you don’t have Hometown yarn, use the yarn of your choice.

 4.        Contest Period

            The Contest begins on May 24, 2019 at 12.01 a.m. est and ends on July 31, 2019, 2019 at 11.59 p.m. est (the “Contest Period”). Entries that are posted before or after the Contest Period will be disqualified. Submissions will be accepted for the duration of the Contest using the posting date on social media platforms as the entry date.

 5.        How to Enter – Requirements.  Entries must include ALL of the below requirements

  1. Post a photo on Instagram, Facebook or Twitter with an image of Hometown yarn or the yarn of your choice at a landmark or scene in your home town.  The photo may include a person.  If you don’t have a ball of Hometown, you may use other yarn.
  2. Tag @lionbrandyarn
  3. Hashtag your image #mylbyhometown
  4. Follow @lionbrandyarn if you do not already do so.
  5. Each post constitutes an entry and you may enter as many times as you wish during the contest period

 All entries become the property of Sponsor and will not be acknowledged.

 6.        Prize Drawing

            On or about August 12, 2019, the Sponsor will select potential winners. First prizewinner will receive a $100 gift certificate to spend on as well as a color of Hometown yarn named after their favorite town. First prize is based on the decision of a team of judges at Lion Brand Yarn Company. The first prize is won by the most creative entry, which at is the sole discretion of the judges.  Four runners up will be selected at random and will each receive a $50 gift certificate to the Lion Brand website.

  1. Winner Notification

The Sponsor will attempt to notify the potential winner via public announcement on the blog and a comment on the winning posts on or about August 12, 2019. If the potential winner cannot be contacted within five (5) days after the date of the first attempt to contact him/her, the Sponsor may select an alternate potential winner in his/her place at random from the remaining non-winning, eligible entries.

Each potential winner (parent/legal guardian if a minor in his/her state of residence) will be required to contact a designated representative of Lion Brand Yarn Company within  5 days. If a potential winner cannot be contacted, or fails to respond within the required time period an alternate will be chosen.  If the potential winner is at least 18 but still considered a minor in his/her jurisdiction of residence, Sponsor reserves the right to award the prize in the name of his/her parent or legal guardian, who Potential winners must continue to comply with all terms and conditions of these Official Rules, and winning is contingent upon fulfilling all requirements. In the event that a potential winner is disqualified for any reason, Sponsor will award the applicable prize to an alternate winner by random drawing from among all remaining eligible entries. Only three (3) alternate drawings will be held, after which the prize will remain un-awarded. Prizes will be fulfilled approximately 8-10 weeks after the conclusion of the Contest. 

 8.        Prizes

            First prize is awarded for most creative entry. First prize winner receives a $100 gift certificate to the Lion Brand website along with a color of Hometown yarn named after their favorite town. Four runners up will each be awarded $50 gift certificates to the Lion Brand website.

9.         General Conditions

            In the event that the operation, security, or administration of the Contest is impaired in any way for any reason, including, but not limited to fraud, virus, bug, worm, unauthorized human intervention or other technical problem, or in the event the Contest is unable to run as planned for any other reason, as determined by Sponsor in its sole discretion, the Sponsor may, in its sole discretion, either (a) suspend the Contest to address the impairment and then resume the Contest in a manner that best conforms to the spirit of these Official Rules or (b) terminate the Contest and, in the event of termination, award the prize at random from among the eligible, non-suspect entries received up to the time of the impairment. The Sponsor reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Contest or to be acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner. Any attempt by any person to damage the website or undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, the Sponsor reserves the right to seek damages (including attorney’s fees) and any other remedies from any such person to the fullest extent permitted by law. Failure by the Sponsor to enforce any provision of these Official Rules shall not constitute a waiver of that provision.

 10.      Release and Limitations of Liability

            By participating in the Contest, entrants agree to release and hold harmless the Sponsor, and each of their respective parents, subsidiaries, affiliates, advertising and promotion agencies, other companies associated with the Contest, and each of their respective officers, directors, employees, shareholders, representatives, and agents (the Released Parties) from and against any claim or cause of action arising out of participation in the Contest or receipt or use of the prize (including any travel or activity related thereto), including, but not limited to: (a) any technical errors associated with the Contest, including lost, interrupted or unavailable Internet Service Provider (ISP), network, server, wireless service provider, or other connections, availability or accessibility or miscommunications or failed computer, satellite, telephone, cellular tower or cable transmissions, lines, or technical failure or jumbled, scrambled, delayed, or misdirected transmissions or computer hardware or software malfunctions, failures or difficulties; (b) unauthorized human intervention in the Contest; (c) mechanical, network, electronic, computer, human, printing or typographical errors; (d) application downloads, (e) any other errors or problems in connection with the Contest, including, without limitation, errors that may occur in the administration of the Contest, the announcement of the winner, the cancellation or postponement of the event and/or the flyover, if applicable, the incorrect downloading of the application, the processing of entries application downloads or in any Contest-related materials; or (f) injury, death, losses or damages of any kind, to persons or property which may be caused, directly or indirectly, in whole or in part, from entrants participation in the Contest or acceptance, receipt or misuse of the prize (including any travel or activity related thereto). Entrant further agrees that in any cause of action, the Released Parties liability will be limited to the cost of entering and participating in the Contest, and in no event shall the entrant be entitled to receive attorney’s fees. Released Parties are also not responsible for any incorrect or inaccurate information, whether caused by site users, tampering, hacking, or by any equipment or programming associated with or utilized in the Contest. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.

 11.      Disputes

            Except where prohibited, each entrant agrees that any and all disputes, claims and causes of action arising out of, or connected with, the Contest or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court located in New Jersey. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, entrants rights and obligations, or the rights and obligations of the Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of New Jersey, without giving effect to any choice of law or conflict of law rules, which would cause the

application of the laws of any jurisdiction other than New Jersey.

12.       Endorsement

            This contest is not endorsed by Instagram, Facebook or Twitter.

 13.      Privacy 

            Information collected from entrants is subject to sponsor’s privacy policy.

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1 Comment

  • Please let me know if there’s another way to enter if I don’t have any other social media, thank you.

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