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Don’t Miss This Countdown: Our 140 Favorite Patterns

In celebration of our 140th Anniversary this year, we’re counting down our favorite 140 patterns and kits, just for you! As we turn 140 years old, we’re celebrating over a century of bringing you the best patterns & kits we can. We want to make sure when you choose to craft with us, what you’ll…

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The Surprising Way Our Color Cards Are Made

Color Cards are an inspiring tool for crafters to get ideas, and ours have an inspiring story behind them. Our color cards are handmade by Village of Progress, which is a special facility in Oregon, Illinois. Village of Progress provides resources to adults with development disabilities. They enable people to “live fulfilling and purposeful lives,”…

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Discover News from the Yarniverse With Our New YouTube Series!

For all the latest buzz in the yarn and crafting world, catch up with #Yarnbuzz, now in video form! Watch our new Youtube series to catch all the hottest news in the Yarniverse, from what’s on trend to celebrity sightings. Shira Blumenthal hosts all the highlights with the yin to her yang, Steven Michael Mooney.…

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Supporting St. Jude: $1.9M with Vanna’s Yarns

Several years ago, we celebrated 1 million dollars of donations to St. Jude Children’s Research Hospital. Through a partnership with our favorite crocheter, Vanna White, we donate a percentage of sales of all her yarns to this extraordinary hospital. We’ve been working with Vanna for over a decade, and it was essential to her that…

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Subscribe to #Yarnbuzz for Weekly News

Our latest creation isn’t made with hooks or needles. The crafty world around us inspires our new weekly newsletter, #Yarnbuzz! It features the latest from the Yarniverse. Get your fix of pop culture, new trends, celebrity crafting sightings, heart-warming charity stories, and other news for those who love to craft. Subscribe today, and never miss…

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From Jack: The Woodlands Visits the Outlet

The Woodlands School Visits the Outlet Last week I had the privilege of hosting a group of middle school children and two of their teachers at the Lion Brand Outlet Store. The Woodlands School in Westchester, New York, recently received a grant to introduce knitting to the classroom. Lion Brand was honored to be their…

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Try Our Cake Yarn: Mandala Takes the Cake!

When you’re shopping for a cake yarn, there are a variety of options to choose from. While they’ve all got their own flavor, we think Mandala is the sweetest, and we’ll tell you why! Once you try our cake yarn, it’s sure to become your go-to for patterns that will benefit from beautiful color gradation,…

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Roseanne is back & so is her iconic afghan!

With the return of the hit TV show ‘Roseanne’, we’re also feeling a surge of nostalgia for her very 90s living room décor. In the spirit of this beloved sitcom family, ABC turned a New York subway car into their family room! Our favorite detail? The ‘afghan’ strewn across the back of the subway bench…

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Our New London Kaye Window: Spring!

We are having a ball celebrating all things London Kaye these days. Especially her latest window design for our Manhattan Studio! If you’re close, or planning a visit to NYC, take a moment to bask in the brightness. This window sings ‘Spring!’ and has us feeling ready for warmer weather. Customers at our Manhattan Studio…

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Color of the Year for March: Succulent

Succulent hails the first shoots of spring. It honors all things beginning to bloom! If you’re following our Colors of the Year trend-casting, you know this month marks a departure from softer winter tones. Our March hue welcomes warmer weather and new growth with a bold green tone that leaves no doubt as to what’s…

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