What is March Madness and What Does it Have To Do with Yarn? If you are not a fan of sports then all the excitement around March Madness may be going in one ear and out the other. (It’s college basketball, right? We’ll take yarn balls over basketballs!) March is definitely an exciting time for…

A Mammoth Undertaking UK-based fiber artist Shauna Richardson will spend the next four months crocheting a lifesize polar bear to raise awareness for endangered wildlife. It’s part of her “crochetdermy” series, which she’s been working on for more than a decade. READ MORE The Fight For Crochet UFC Fighter Maurice Greene has something to prove:…

Lion Media® is Education, Community, Inspiration For All Knitters, Crocheters, & Crafters Did you know there’s several ways to keep up with Lion Brand online? From photo inspiration on Instagram to news on Facebook to videos on YouTube, Lion Media® has you covered! Below is a helpful list of links to where you can find…

Lion Brand had a fabulous time at Vogue Knitting Live in NYC this year! We sponsored two fashion shows at the weekend-long event. The first show featured our LB Collection of premium yarns and highlighted the industry’s most beloved designers, and was hosted by Adina Klein, Lion Brand’s Creative Director. Check out the designer showcase…

Do you love yarn? Yes? Then you’ll love #YarnBuzz, our twice-a-month newsletter dedicated to stories from around the yarniverse. See below for a taste of what you’d get delivered to your inbox. SUBSCRIBE NOW! Viral Fame and A Book Deal  photo by Basma Amer Remember the 11-year-old crochet prodigy who runs his crochet business in…

Did you tune in to watch the 2019 Oscars? If you did, you may have seen noticed some shades from Lion Brand’s 2019 Colors of the Year! Among the beautiful suits and gowns were no fewer than nine of our selected colors! See how they were worn below. Prism Raindrop Anthurium Millenial Pomegranate Wheat Kombucha…

Many of you may ask why a yarn company would introduce a palette for a given year and they arrive at these choices. Colors play an integral role in our daily lives, it effects our moods from the brand of toilet paper we buy to the clothes we wear, and especially the yarn we choose…

If you’re always interested in the latest news when it comes to crafting trends, then chances are you already subscribe to our weekly Yarnbuzz. But in case you don’t, we’re rounding up all the November highlights for you to peruse here. And if you do love celebrity knitwear moments, amazing stories of community crafting, and…

As we gear up for our holiday crafting, the options can seem overwhelming! One of the best ways to find that perfect idea is to tap into what’s on trend. So, we’ve gathered all the hottest November trends and put them together in one list! For all the latest themes, color palettes, and even celebrity…

Have you heard about Giving Tuesday? Every year, on the Tuesday just after Thanksgiving, we kick of the holiday spirit of gratitude by celebrating #GivingTuesday. Giving Tuesday is an opportunity to offset ‘spending holidays’ like Black Friday and Cyber Monday by giving instead. If you’re thinking about holiday or end-of-the-year donations, then this is the…