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Our Softest Yarn Yet – Feels Like Butta!

Meet Feels Like Butta! We’re thrilled to add this new yarn to our stash! Cast on the velvety feel of chenille, without the challenges. Colors range from perfect pastels for babies to high-fashion tones for adults. With 18 options, there’s a hue for every project! 100% Polyester, you can machine-wash & -dry for easy care.…

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Stitch with the Stars: 10 Celebrity Crafters

It can be fun to learn the details about the lives of the A-Listers, but what do we love the most? That despite all appearances, they’re a lot like us. It’s hard to believe they would ever get bored. But they do spend a lot of time waiting around… on film sets, in trailers, for…

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2018 Trends: Loose & Easy, + 18 Free Patterns

If you’ve been following along with our trend-casting for 2018, you probably read about our 5 knit, crochet & yarn trends for this year. The time has come for the first installment of our trend-specific posts, and we’re thrilled to bring you Loose & Easy ideas to craft with all year long. From Lion Brand…

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What Is Fast Fashion? Craft ‘Slow’ Instead!

These days, it seems like we can’t turn around without having fallen ‘off’ trend and out of style! The fashion industry is enormous, with one report estimating as much as $250 Billion spent in the United States alone! Furthermore, big companies now imaging 52 ‘mini-seasons’ a year. How can we possibly keep up? Not only…

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Show us your #LionBrand!

Social media has changed so much of the way we relate to one another these days. From keeping tabs on former classmates, to keeping up-to-date with the latest dishes our friends are making & eating, we’re living in an era rich with information! While there are certainly downsides to spending additional hours engaged with our…

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Meet the New Hygge: Còsagach

There’s a new hygge in town. Meet cosagach, the cozy trend hailing from Scotland, which is popping up everywhere this New Year. It’s pronounced: coze-sag-och, and it’ll probably take us the length of the trend to learn to say it right. For anybody out there who’s still practicing ‘hoo-guh’ everytime they read ‘hygge’, I feel…

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Color of the Year: We heard ya! & Watch This

We love your feedback! We were blown away by your thoughts and ideas about our Color of the Year post earlier this month. Thank you so much for reading, weighing in, and creating wonderful discussion. Keep reading for some thoughts on the most common questions & comments! And watch this – we’re ready to share…

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Color of the Year for January: Vanilla

January is for Vanilla. If you’ve stood in the home improvement aisle, staring at paint chips for a hallway painting project, you know there many ‘white’ tones, and they each give a very different feeling. This year, we’re drawn to warmer, more ambiguous colors… is it cream? Light taupe? When it comes to vanilla, we…

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A New Kit to Knit: Stunningly Simple Top

Today we’re featuring a show-stopping oversize topper! This versatile layer is more coat-like than your average cardigan, with lovely drape. It feels lighter than it looks, as the yarns used are quite lofty. Check out the knitted Simple Top, available as a kit in our Fall/Winter Style Guide. Simple Top Yarn The Simple Top combines…

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Texture Stripes Cardigan: A luxurious knit from our Style Guide!

Today we’re featuring the Texture Stripes Cardigan! Available exclusively as a kit in our Fall/Winter Style Guide, this richly textured sweater would make a versatile addition to your wardrobe. Luxurious Textures We love the simple knit-purl textures in this piece. The stitch patterns are classics from Fisherman sweaters, and have a unique look in this…

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