We’re thrilled to be working with London Kaye, NYC-based yarn-bombing goddess. We love all the new ideas she’s bringing to Lion Brand! From her colorful and durable new yarn, to her inspired Theme Packs, she’s all about bringing a smile to your day. But one of our favorite collaborations by far has been her brilliant…

As spring begins to peek around the next calendar page, we’ll cast off our heaviest outerwear in favor of lighter-weight options. What do you wear, when it’s too warm for a winter coat, but too chilly to go without? We’re in favor of layers! Keep your heavier knits in your wardrobe rotation for another few…

One fun trend peeking out everywhere for spring is the eye trend. Traditionally used as a protective talisman, these big peepers are also popular just as bright, fun images to appliqué anywhere. If you’re curious about crafting one for yourself, check out London Kaye’s new Theme Kit – the London Eye! She’ll have you crafting…

We’re back with the latest trend for 2018! Our 5 knit, crochet & yarn trends for the year started with Loose & Easy, and today we’re bringing you trend #2: All-Over Texture. For ideas to craft with all year long, read on for 15 patterns, and tips from our design team, to make all-over texture all your…

In the beginning of 2018, we welcomed the wonderful crafters who design with us to New York City for a Blogger Bash! One of those in attendance was the inspiring Jessica Potasz of Mama in a Stitch, the creative force behind some of your favorite Lion Brand kits. Knit, crochet, and other artsy things, Mama…

With the return of the hit TV show ‘Roseanne’, we’re also feeling a surge of nostalgia for her very 90s living room décor. In the spirit of this beloved sitcom family, ABC turned a New York subway car into their family room! Our favorite detail? The ‘afghan’ strewn across the back of the subway bench…

Spring is just around the corner, and we’re planning to spring ahead with our crafting. Your local farmers market will be back in action soon with lots of fresh produce and baked goods, time to get ready! We’ve got two market tote crochet kits to help you carry all of those delicious local goodies home,…

We are having a ball celebrating all things London Kaye these days. Especially her latest window design for our Manhattan Studio! If you’re close, or planning a visit to NYC, take a moment to bask in the brightness. This window sings ‘Spring!’ and has us feeling ready for warmer weather. Customers at our Manhattan Studio…

Chances are, you’ve admired a pattern by All About Ami, whose kits are featured on our website & in our Manhattan Studio. She visited our NYC home recently for our Blogger Bash, and it was such a pleasure to have her in our midst! We thought you might like to get to know her, too.…

When you’re crafting well and often, you might start to wonder, what’s next? If your hobby is becoming serious, you could consider turning a profit! Some crafters find success creating a part-time gig. Others thrive by devoting considerable energy, and realize a full-time opportunity! Whatever your goals, you can spend time doing what you love…