It’s been one week since we launched the Lion Brand notebook and it’s been a real thrill reading all the comments. I especially liked the one from Laura, who wrote from Argentina. She said, “even though your yarns are not available in Argentina, I just want to thank you for all the interest(ing) things I find at your place. . . I can’t buy your products, but I love to see the patterns and all the tips you give us.”
You may wonder why I was so pleased at a comment from someone who can’t even buy our yarn. It’s because when Lion Brand can encourage someone to knit and crochet, I believe we have done something good. I am thankful for the fact that I am part of a business that helps make peoples’ lives better. Yarn provides people with a way to de-stress, a way to express themselves creatively with color and fiber, a way to share something handmade with others and so much more.
You may even be surprised to know that I work with my competitors (I like to refer to them as my friendly competitors) several times a year to come up with ways to promote and encourage crafting with yarn. I’m chairman of an organization called the Craft Yarn Council which, among other things, organizes the annual Knit Out, now held at the Mall of America in February.
Loving my work means loving the business I’m in as well as believing in our products.
This is our first Q & A post so we’d like to share how the questions come to us. Lion Brand customer service associates answer questions by phone and email. We respond to over 12,000 email questions each month. This Q & A feature is culled from the most commonly asked questions. If you would like to submit a question, kindly do so in any of the following ways, rather than through this blog:
You may email it to firstname.lastname@example.org. For questions about an order you already placed, you may email or call 800-661-7551. If you need phone support to help you work through a pattern, you may call 800-705-8636. Keep in mind that these phone numbers are available only weekdays from 9:00 a.m. to 5:00 p.m. Eastern Standard Time.
Q – I’m trying to find an crochet afghan in Vanna’s Choice that is easy enough for someone who knows simple stitch patterns.
A – The best way to find just what you are looking for is to use our Pattern Finder. With over 1,900 patterns to choose from (and growing daily), this great tool will save you lots of time. We used the pull-down menus to select “crochet” as the craft, “Vanna’s Choice” for the yarn, “easy” for the skill level and “afghans/throws/blankets” for the item type. The Pattern Finder located 14 afghans for you.
Try this with any requirement you have. Whether you looking for a baby blanket in Babysoft, a sweater in Wool-Ease or a scarf in Wool-Ease Thick & Quick, the Pattern Finder is the shortest route to get to those patterns.
If you want to fill in the search bar instead of using the drop-down menus, you can enter words describing what you want. The results will not be as accurate as they are when you use the drop-down menus, but if you prefer this method, use what works for you!
Give the Pattern Finder a try and let us know how it works or if you have any questions about it.
Our customer gallery is a spot on our site where you can see what other people are working on or upload your own images. Here’s one we loved, submitted by Jessica Basciano, of a picture that she takes annually of her children wearing sweaters knit by her grandmother. Here’s what she says: “My 84 year old Grandmother, Betty Harris, has made an annual event of making sweaters for 4 of her Great-Grandchildren, Cate, Julia, Colin & Aaron, and having their photo taken. She always uses Lion Brand Yarn and is thrilled to see her work displayed on your web-site. Thank You!
In each episode of our podcast, YarnCraft, my co-host Liz from our Design Department and I like to share some interesting tips about knitting, crocheting, and yarncrafting.
In the podcast episode, “Yarncrafting with Kids,” we were joined by technical editor Jackie from the Design Department to talk about teaching kids. Here are five tips:
Hi, I’m David Blumenthal, President of Lion Brand Yarn Company, and I’d like to welcome you to Lion Brand through this notebook. As a family business with a long history (Lion Brand has been around since 1878), we are passionate about yarn and dedicated to upholding the values that our parents, grandparents and great-grandparents have instilled in us. Several times a week we’ll share ideas, information and thoughts about crafting with yarn and we’d like to hear your comments.
The picture above is a sign that greets visitors in our corporate offices Carlstadt, New Jersey offices. There is also a bronze plaque in our reception area with the following quote:
The ideals set forth by our parents for this company will ever remain the guiding spirit in our efforts to promote lasting friendship and fair dealing.
We’ll be bringing you answers to your most asked questions, tips and technical support for crafting with yarn, information about the community of knitters, crocheters and crafters, and knit and crochet events. Please check this notebook regularly for up-to-date news and information about new products and plans for an exciting new endeavor that we’ll share with you soon.
We’re looking forward to the conversation. We hope you’ll become part of our extended family. Please feel free to leave a comment, introduce yourself and say hello.